NCAAW Baylor/Oregon State: Kim Mulkey behavior

[JetMetFan]

Originally Posted by Whistles & Stripes

IS that because she comes up with new antics every year, or because the officials working her games continuously fail to enforce things the way they are told to enforce them?

Originally Posted by pizanno

Consider the NCAA's perspective. March Madness generates over $1B in revenue. Mulkey is must-see TV for her antics. In addition to her jacket's twitter feed -- not to mention the fact that the rare WBB game is being discussed on this board -- promotes NCAA WBB. More talk, more viewers, more ads, more revenue from media, etc.

Promote what you permit, right?

I know an official who T'd her years back in the tourney (no-brainer call), and predictably landed on her s*it list. Though a mainstay in tourneys, took 5 years before said official worked even a preseason game for her. Official said they'd do it again, but wouldn't climb over a partner to T her in the future. Times have changed, but don't underestimate coaches influence at high-visibility levels.

W&S, it might not be a perfect world but pizanno's comments probably explain it all the best. If this was the NBA - that is to say, if officials were employees as opposed to independent contractors - officials might not worry as much about the ramifications. Not to say those on Monday night's game had that in their minds but it's hard not to have it in your mind on that stage.