OOB deception

[wizard]

I'm sorry if this has been discussed ad nauseam. I've look for a thread and haven't found one. My discussion refers to at the qtr or half the inbounding team A comes out first, sets up like they are going one way, but indeed are going the opposite way. Team B comes out and sets up defense based on how team A is lined up (which is incorrect). Results... easy layup for A.

I saw this happen recently and team B's coach was upset that the R didn't point which way they were going. I don't know if they would have caught on even if he did point and designate color.

I've only found one mention of how this is to be handled:

OFFICIALS MANUAL: 217 (2 man); 330 (3 man)
...shall be administered by the Referee at the division line opposite the table. Indicate color and direction, designate the throw-in spot, sound the whistle to alert players that play is about to begin, place the ball at the thrower's disposal.

How do some of the veteran officials handle this if they see this happen? I understand what the rule says but I've had plenty of times where you have to point and indicate two or three times are they are coming out as to who's ball it is. Thoughts? Experiences?