How would you handle this?

[nine01c]

The primary purpose of penalizng the "swinging of the elbows" movements is to reduce the potential towards rough play (Comments on Revisons 2002-03). It states nothng about intimidating the opponent. If you feel this action is baiting rough play (by getting a reaction from the shooter), then tell him to knock it off and clean it up. With no contact, it is likely to be ignored by the shooter who is following his shot.