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Originally Posted by JJ
I wonder how much the playing "late night" hours has impacted the viewing and ratings. I also wonder (wish...pray, actually) that MLB will someday go back to daytime games for at least some of these playoff games. If they want to develop a future audience and fans, they need to cater to the kids who WANT to watch these games but whose responsible parents won't let them stay up to do so.
JJ
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There are not enough viewers in the daytime, certainly not enough in the prime demographic that sports sponsors want, 25-50 year old men.