Let's flip the question....
How would you feel if your employer told you you had to wear a certain uniform home from work? Not while at work, but when you're off the clock? And if you're seen in other forms of gear at any point until you got home, you would be fined?
I'm sure the NBA code isn't this extreme, but it could be. Once I'm 'off the clock', I should have the right to dress as I choose, since I'm representing myself, not company X. After I am done working for the day, I should have the right to throw on some jeans and a t-shirt, some shorts, a snow suit or whatever (no fishnets, please!!).
I understand where the NBA is trying to go with this policy, because they are definitely losing a large number of their paying fan base (35 - 50 demographic). These people can afford to pay the prices that the NBA wants to charge to keep the money rolling in and stay profitable. While I understand where JRut is going with his point that the league shouldn't make the policy, it is the league as a whole that is struggling with the whole "Image is Everything" concept, so it is a league-wide problem.
The NBA is run similar to McDonald's franchises, where there is basic uniformity in all of the franchises, but each franchise is allowed to have some creative freedom. But if you walk into a McDonald's in Boston, you will see basically the same thing as a McDonald's in LA, or here in Chicago.
__________________
Nature gave men two ends - one to sit on and one to think with. Ever since then man's success or failure has been dependent on the one he used most.
-- George R. Kirkpatrick
|