Imagine (as we always end up doing).....
A is tackled at the 30 to make it 2nd and 14. B taunts A. Several second later (obviously not at the same time), A taunts B.
Penalize B 15 yards to the 45 where it becomes 1st and 10.
Penalize A 15 yards back to the 30. It is 1st and 10 at the same place where it was 2nd and 14 just a few seconds ago.
Both were penalized 15 for the same infraction, yet A was rewarded with a first down.
Had that once - while I was enforcing it all, I told the B coach that he was going to have questions about what was happening and I would be right over to explain it as soon as I was done. I explained the rule - he didn't understand why A was rewarded for doing the same thing his team was penalized for. My best explanation? "Coach, I know, and I agree it doesn't seem to make sense. I just did a presentation on this rule at a clinic last week, so I know I got it right." That satisfied him.
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