I think 3-4-3 should have been applied.
Quote:
The referee shall order the game clock or play clock started or
stopped whenever either team conserves or consumes playing time by tactics
obviously unfair. This includes starting the game clock on the snap if the foul is
by the team ahead in the score. The game clock will start on the ready-for-play
signal after Team A throws an illegal forward or backward pass to conserve time
(Rule 3-3-2-e-15) (A.R. 3-4-3-I-V).
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Snapping a ball that shouldn't even have been snappable (since B had not had the opportunity to counter A's subs) seems to fall into the category of "tactics obviously unfair."