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It always cracks me up whenever anyone prices something at a rate that will simply squelch sales of the product. If this book wasn't priced so exorbitantly, thousands more umpires would buy it. Thousands. Even used or thrashed copies like the one they sent me.
It took me until this week to unload that much, even though I was introduced to it sometime late last year. And I'm pretty loose with the change when it comes to umpiring. It's a truly outstanding publication; it's too bad most umpires will never buy it just because of the price.
I had a business school professor that called the practice that they're employing "strategic sales control."
Last edited by Kevin Finnerty; Mon Aug 03, 2009 at 11:28pm.
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