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Simple: OC publishes the BRD and as such pays a fraction of the retail price as an actual cost when someone subscribes to the paid side.
Products from Evans or anyone else would carry a far higher cost to OC, making it much less attractive.
I suspect that most paid subscriptions from baseball umpires were as a result of the BRD deal. For me simply not enough meat on the paid side to warrant the expense otherwise.
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