Scrapper, if you have a 2007-08 NCAA rule book, go look on page 168 and you'll see this mechanic. Or just go to this link.
http://www.ncaa.org/library/rules/20...ball_rules.pdf

and it's not exactly done by "swirling" your fingers like your wearing pink panties like you suggest.
Unless you do. (Not that there's anything wrong with that)