Junker, I know you're not asking for advice but I'm on this "coaches as dogs" thing & I'm gonna keep working it. Maybe I'll eventually write a book!
Anyway...let's say you own dog & he jumps up on your couch & takes a huge dump. Obviously you're going to let him know that what he did is absolutely wrong - maybe stick him in his crate, or whatever you do short of hitting him of course. But instead of listening to you he nips you on the hand.
Would you ignore that?