I, too, have been lax in the past. But in my state, we've been told very clearly that we must enforce it this year. If a coach is outside the box...up close to midcourt...and "just coaching," while his/her opponent is playing by the rules, it gives the rulebreaker a tremendous advantage.
So this year...one quick warning, and then a T, just like they said in our state rules meetings. I'll emphasize it in the pregame, and if they carp, I'll remind them of that.
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