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I agree with everyone else above. The very best recruiting tool is word of mouth from current officials. I also think there are a lot of people potentially interested in officiating, but don't know how to get involved. I think one way to quickly recruit officials is to go to the local college where there is an intramural program and offer to train the officials for intramural basketball and publicize it. Many college students would jump at the chance to officiate for some extra change, and you'll now have the contacts for guys who would potentially be interested in doing HS ball. The other thing I suggest is that the association has a clear track for how they can move through the ranks, be generous with opportunities for those who are serious and put the newbies in a position to succeed, and you'll generate a solid crop of young officials.
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